Job Description

Ascent AeroSystems is one of the most exciting companies in the unmanned aerial system (UAS) industry, and our unique coaxial platforms provide the reliable and efficient foundation necessary to operate drones at scale. Now a wholly owned subsidiary of Robinson Helicopter Company we’re growing fast, and we’re looking for motivated, highly organized and collaborative people to join our team.

• Are you relentlessly curious, eager to learn new things?
• Do people turn to you because they know they can count on you?
• Are you able to dare greatly, fail quickly, and keep moving?
• When things get difficult, can you double-down and persevere?
• Do you want to be part of something bigger?

Ascent is seeking a talented and creative Content Marketer to join a dynamic and growing team. This role is ideal for a professional with a blend of writing, creative, and technical skills with experience creating impactful content marketing materials that support brand and sales objectives.

The Content Marketing Specialist will work with the VP of Marketing Communications to develop and execute content strategies that resonate with our target audience, driving brand awareness and lead generation. Supporting product marketing and sales/business development, the ideal candidate will possess sound writing and editing skills, strong graphic design capabilities, and video editing experience. They will play a critical role in producing high-quality content across multiple platforms, including web, social media, large format, and marketing materials

to support brand awareness, lead generation, and overall marketing objectives.

Key Responsibilities:

• Understand target B2B audiences to create content that aligns with their needs, preferences, and pain points.
• Create and implement a comprehensive content marketing plan aligned with the company’s goals and marketing objectives and set short-term goals.
• Proofread , edit and improve content where applicable.
• Develop and manage an owned content calendar for social media, website posts, and event marketing materials to ensure a consistent and timely flow of content.
• Produce engaging, high-quality multi-media content, including but not limited to blog posts, case studies, infographics, product images, videos, and social media posts to increase customer engagement.
• Leverage paid, earned, owned, and social channels to optimize content distribution.
• Track , analyze, and report content performance metrics, using insights to refine creative elements and execution strategies to optimize outcomes.
• Collaboration: Work closely with internal teams to ensure content aligns with overall business growth, product launch & awareness, and business objectives.
• Awareness of industry trends, and utilization of necessary tools and best practices to make informed recommendations and improvements to marketing content and strategies.

Qualifications:

• 3-5 years of B2B content marketing experience.
• Bachelor’s degree in marketing, Digital Marketing, Media Communications, Graphic Design or relevant field.
• Proven expertise in content marketing development, lead generation and funnel strategy.
• Demonstrated ability to create and execute content strategies that drive results.
• Exceptional writing and editing skills, with attention to detail.
• Proficiency in MSOffice, WordPress, content management systems (e.g., WordPress, HubSpot).
• Understanding of B2B buyer personas, predict factors that influence buying decisions, and how/when to inform and accelerate the buyer journey.
• The ability to collect and interpret data, providing actionable insights.
• Experience with social media, paid digital, and email marketing strategies and content development.
• Graphic design and video editing capabilities (proficiency with tools like Adobe Creative Suite, Canva, or similar is a plus).
• Ability to collaborate effectively with cross-functional teams.

Skills:

Content Marketing

Copywriting

Graphic Design

Customer Engagement

Video Editing

Collaboration with cross-functional teams

What We Offer:

• A collaborative and innovative work environment.
• Opportunities for professional growth and development.
• Competitive compensation and benefits package.
• The chance to contribute to the transformation of Ascent AeroSystems into the Great American Drone Company
• Join us at Ascent AeroSystems and help us elevate our content marketing efforts to new heights!

This position is expected to include a base salary between $75k-90k

COMPANY OVERVIEW

Ascent AeroSystems designs and manufactures rugged “coaxial” UAS for the industrial, public safety and defense markets. Ascent AeroSystems’ supports frontline soldiers, first responders, and industrial professionals with the rugged and versatile unmanned aerial systems they need to complete critical missions when it matters most. Ascent is founded on core principles of an innovative, determined, fearless, curious, and committed culture that fosters invention, problem solving and teamwork. Now a wholly owned subsidiary of Robinson Helicopter Company, Ascent offers the ability to work at the leading edge of aerospace technology while benefitting from the experience and resources of one of the most respected names in aviation. Ascent offers a competitive salary, benefits (including health, dental and vision), 401(k), a terrific work environment, and the opportunity to be a part of one of the most exciting segments of the tech industry.

Ascent AeroSystems is an equal opportunity employer. We are committed to​ advancing diversity, equity and inclusion in our workplace as well as in the communities where we work. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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